Introducing nanotechnology into water purifiers presents opportunities

DUBLIN, January 22, 2023 /PRNewswire/ — The report “Water Purifiers Market by Technology, by Portability, by Distribution Channel and by End User: Global Opportunity Analysis and Industry Forecast, 2022-2030” has been added to’s offering.

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The water purifier market size is estimated at 36.55 billion dollars 2021 and is projected to reach 82.66 billion dollars by 2030 with a CAGR of 8.2% during the forecast period, 2022-2030.

Water purifiers are increasingly in demand due to increasing water pollution caused by rapid industrialization and urbanization, chemicals and sewage in water bodies and waste disposal. Also, growing concern and awareness about the benefits of consuming purified water, such as improved digestion, stronger immune system, and aid in skin health, are expected to drive the growth of the water purifier industry.

Further, the integration of advanced technologies such as artificial intelligence (AI) and Internet of Things (IoT) into smart water purifiers that are easy to use and have multiple stages of purification is stimulating the UV water purifier market.

However, high maintenance cost of filters is expected to restrain the growth of the water purifier market during the forecast period. On the contrary, the increasing implementation of nanotechnology-based water treatment processes that are considered highly efficient, cost-effective and capable of tracking elements such as arsenic compared to conventional water treatment systems is expected to create ample growth opportunities for the water purifier. market in the coming years.

Overview of segments

The global water purifier market is segmented on the basis of technology, portability, distribution channel, end user, and geography.

  • On the basis of technology, the market is classified into UV, RO and gravity.

  • On the basis of portability, the market is divided into portable and non-portable.

  • On the basis of distribution channel, the market is categorized into retail, direct sales and online sales.

  • On the basis of end users, the market is segmented into commercial and residential.

  • On the basis of geography, the market is segmented into North America, Europe, Asia-Pacificand RoV.

Regional analysis
The Asia-Pacific The market is predicted to remain dominant until 2030

Asia-Pacific dominates the global water purifier industry and is expected to remain dominant in the market during the forecast period. This is attributed to proactive government initiatives through various policies and campaigns on the benefits of consuming clean water.

Furthermore, aggressive marketing campaigns and development of innovative water purifiers by key players are increasing sales which is boosting the RO water purifier market in this region. On example October 2021, LG announced its new line of water purifiers for 2021 in three models, VV184EPB, VV184EPC and VV174NPC, equipped with the new RO recover plus filter. The new series of water purifiers is equipped with a new RO recover plus filter that helps recover more than 60% of the water.

Key players in the market

Some of the emerging and leading key players in the water purifier market include:

Recent events
June 2022

Evokua Water Technologies announced that it has entered into a definitive agreement to acquire privately held Smith Engineering, Inc. This acquisition would enhance Evoku’s portfolio of high purity water treatment systems and expand its service footprint across North America.

June 2022

AO Smith announced the strategic acquisition of Atlantic Filter Corporation, a Florida company, for water purification in monetary transactions. This acquisition allowed them to expand their capabilities and improve their water treatment business North America.

March 2022

LG Electronics has expanded its portfolio of water purifiers with the launch of UF+UV water purifiers in the India. The purifier comes with the new Post CarbonFilter, a technology that uses electrostatic absorption to remove viruses from water.

Market Dynamics


  • The advent of smart cleaning

  • There are multiple benefits associated with using a water purifier

  • Increasing the Regulation on the disposal of industrial and municipal wastewater



Key topics covered:

1. Presentation

2. Water purifier market – summary

3. Market overview

4. Market share analysis

5. Global Water Purifier Market, by Technology

6. Global Water Purifiers Market, By End Use

7. Global Water Purifier Market, by Distribution Channel

8. Global Water Purifiers Market, by Portability

9. Global water purifier market, by region

10. Company Profiles

For more information on this report, visit

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